7 Errors in Building Link Building

Many practitioners experienced internet back links to estimate the effect on Google ranking reached 90%. Because it is for players SEO back links is something that is most important. Unfortunately not all understand it correctly. For beginners, it is important to understand that not all back links provide benefits, one greeting can actually damage rather than bring benefits.

Link building is good and right is reasonable, or in the world of SEO is often called a natural. Google or other search engines do not design their ranking system to fool, but to give tribute to a good website and get a link back naturally. Link building is good and right is not something easy to do, let alone manually. Unfortunately that's the only way to link back that we get really bring benefits. But of course there is the bright side. Those of us who have capital barely even have the same opportunity to succeed.

Mental instant success makes most people doing a  kamikaze campaign link building way, pursuing as many back links as soon as possible regardless of where it came from. Players who have sufficient funds do not even care how much money is buried there. This practice is actually counter-productive. Maybe a moment you will see positive developments, but once Google and other search engines to detect the phenomenon of link building that is not fair, you have to start again from scratch but instead only of minus.

Practicing the brutal methods of link building can destroy the hard work that has been initiated for months. So be careful in doing link building campaign. Here is the error that is often done badly. Either way, try to avoid it.

1. Bulk Link Package

Many people who take advantage of our laziness by offering an enticing package link. "Get Thousands of inbound links instantly!" Maybe you never get spam emails offering roughly similar. What did he offer similar to the way he offers, spam. If you hate spam, as well as search engines. Never bandwagon. Your website might even be in the tire by search engines.

You need to know that search engines respect the reputation of the website. Although the website you can go out again from the status of the tire, a bad reputation would deprive the website once the tires to get a good ranking.

2. Link Exchange

At the time, link exchange had widened the main method of link building strategy. You put a link to the website to others, he put on his website link to your website. Equally fortunately, are both getting benefits, right? One big! Google and other search engines give a negative value to this mechanism when they realize the existence of hundreds of link-farm, automated facility that is placed on the website and instantly build thousands of link exchange to other websites that become participants.

The system is now able to detect a search engine link exchange, and due to the negative practice of link-farms, link exchange taxable resin. Benefits link exchange dikatahan may no longer exist, and if you get a link exchange website through major networks that facilitate it, kasilnya it will be negative.

3. Links from Page is Not Indexed

Often people spend a lot of time to get back links from web pages that are not indexed. Links from pages that are not indexed does not mean anything, just wasting my time. There are two possibilities are not indexed, these pages are new, or search engines have visited but did not consider it important to be indexed. If the first possibility that occurs, you still can expect the benefits they may later be indexed, but if the latter happens, you waste time in vain.

So even if you are not lucky enough to only get links from pages that are not indexed, make sure the page is indexed potential. Currently, the page with dozens of links on it as many pages link exchange earlier times, is not indexed anymore.

4. Not Using Anchor Text

Glance, this may not seem like a problem. But imagine if you've managed to get 2.000 back links without anchor text, your website can easily be categorized as spammers. Anchor text is one factor used to assess the relevance of the link between two websites. Besides can be categorized as spam, relevance is not detected due to lack of anchor text also cause the value of back links is very low.

5. Irrelevant

Search engines, especially Google, are getting smarter. The logic of their search continues to grow to increasingly improve their function, providing information relevant to that demand. The relevance of this is the key to business search engine. If search engines fail to provide relevant search results, people do not use anymore, and they folded. Because it is very concerned about the relevance of search engines. If the website you get natural links from websites with relevant content, the value of a link that will be very good for your website. Conversely, links back from websites that are irrelevant does not make the search engines assume your website is important.

6. Inorganic Links

Google's page rank system to design them to work organically. Links back are looking for is that happening is fairly natural. Roughly speaking naturally be interpreted as slowly but consistently, from various kinds of relevant websites. If you get 1000 new link in a day, Google would have a direct alarm sounds, and unless you can constantly get new links 1000 in a day, your website will be kicked out of the index.

7. Buying Links

Back links from websites that have high page rank is very valuable if we pursue ranking on Google. You can buy links from websites with high page rank, and the price is not playing. In a website offered a link from a website with page rank 7 for $ 250 per month. If you search on search engines you will find many people who made the sale of air-link from the website high page-rank this as a profitable business.

But now the instant power of such a link is no longer relevant. Google has been very vigilant. There have been many reports to discount Google's page rank websites that get caught selling links. It is not possible Google will develop a monitoring mechanism that includes a buyer too.

Link building is good and true, long-term benefits, is a natural and organic. Look for a back link that is only one direction, relevant, and from websites that have good page rank. If possible from web pages that have good page rank. Do not get stuck with things that are instant. In the long run, link building is slowly but constantly so that natural look will bring a continuous flow of traffic as well.

Source: www.seobali.com

Optimizing of Internal Link Building

One of the SEO optimization that can be applied in building the website is to optimize internal link building. This technique is a series of building links between the components contained in the website. In other words, is to provide a link between a single content with other content, so it will be able to make visitors to explore all the content in a website.

This method is one of the most effective way of SEO optimization to increase traffic and pageview. Because of the existence of the relationship between the content that we present will make visitors more time to be in the circle website / blog us. The better the content / article / information that we present, will attract visitors to keep returning to get the latest information.

In the internal implementation of good link building, there are many ways that can be done. One of them is to apply deep linking to each post made. SEO basic components can be optimized to create a good deep linking.

Deep linking is a link provided on the specific pages of a site. If we give you a link to the ordinary http://www.blogmarketip.blogspotcom/ only as a link, because usually the front page [home] a site consists of several titles postings and common features of the other. Examples of deep linking is like a link to a specific http://www.blogmarketip.blogspot.com/2009/09/keyword-fundamentals-will-determine.html only leads to one of the posts or categories on the site.

Making visitors feel at home in the circle of our website is mainly in the implementation of internal link building. We should be able to deliver useful content and meet the tastes of visitors. Unique content is one of the special decoy for visitors.

For it can also be realized by presenting features such as serial articles, summary of some or all articles, articles connected (Related Post), Top Post, Recommended Post, Random Post, so many other ways to bring our other articles link to be seen by visitors. One is to insert a link to every article that we make.

For some bloggers, this is not a new job. But not all who do it continuously. Because inevitably, will make us a little work in include the links in one post.

By getting used to provide deep linking to each article we will help many other SEO Otimization. This will contribute to build quality website / blog search engines of our eyes and visitors. In particular, will improve the position of SERP (Search Engine Results Page) to increase pagerank.

Blog Marketing Tips The Balance

It shouldn't be a secret anymore that blog marketing is more powerful than static site marketing.

We have tested both models heavily in 2006 and found that our rankings come far easier with a blog as our content management system as opposed to any other form of web publishing.

Below are some tips to make sure you are taking advantage of all there is to offer in the Web 2.0 world of traffic, links, and easy search engine listings.

1. Tag your posts. If you are using Wordpress (and you should be) use a plugin called Ultimate Tag Warrior to tag posts and put together keyword dense archives. You can find this plugin at wp-plugins.net.

2. Syndicate with RSS. Not just the feed that comes with your blog, but with custom feeds that specifically isolate keyword groups you develop content for regularly. The best tool for this is PheedPress, available from Content Desk.

3. Get Involved! Trackbacks and comment links are alive and well, despite reports to the contrary. Bloggers will grant your trackbacks and comments when they are on topic and useful. These are the easiest links available on the web today.

4. Social Bookmarking. Public lists of bookmarks are easy spider food and will get you more traffic the more you use social bookmarking. Your entire site should be bookmarked somewhere, and preferably in all the major bookmarking engines.

5. Get Dugg. Digg.com and other social information networks take "stories" from sites that post them. Then they are ranked by members. You are either in or you're out. Dugg or buried.

6. Myspace Networking. There are social networks popping up all over the place that are like Myspace. One notable network is called MyWebTop.com and it is specifically for online business owners to network and get valuable links back to their sites.

7. Article Syndication. Not the 2005 version. In 2007, the best results for article syndication will be for people who adhere to the holy grail of content syndication: Topical, Relevant, Well-Written Content!

Most of the above will work for old-style sites, like sites written in static html. But not nearly as well as when you publish on a blog platform.

Blogging doesn't mean pouring out your feelings anymore. It is serious business and the platform itself can be used for anything where information needs to be updated regularly.

Properly marketing your blog site depends first and foremost on what you have to say. If it is boring, lame, or focused too much on blatant advertising of products and services, you will get slammed with extremely poor results.

The secret is the content. Very good content will dominate a niche. The platform you put it on will dictate how well it dominates. And how regularly you perform the tasks above will dictate how long you dominate.

Jack Humphrey publishes on the Content Desk Publishing System and teaches blog marketing tactics at The Friday Traffic Report blog.

Article Source:http://ezinearticles.com/?Blog-Marketing-Tips-The-Balance&id=357056

10 Top Smart Web Design Tips

When in the thoughts of producing a website, think hard on the some important key points you must deploy. To give you a few hints and tip I have set out below some useful sources of information that can help you to develop a good looking and profitable website.

1. Time is money, save both by managing and processing work carefully and logically. They say that an impression is made by the viewer in the first four seconds of reviewing a site. Thus it's this time that you have to make a good impact on your reviewer.

To miss this opportunity only leaves you with a large amount of ground to catch up on. So, you have only four seconds to persuade your visitor to continue navigating around your website, otherwise they may well already be thinking of trying the next one.

2. Convenient and simple menues guide your users. When first they enter the site, they examine it and look for the all important navigation aids. Again, these are features that must appear very obvious and in clear sight, users must see everything they need simply classified on the shelves as they would expect to see them.

Once you have grabbed the user's mouse pointer, they will have a desire to click further and drill down.

3. What is the most eye-catching place on a web page? It is a well recognised fact among web presenters that the upper-left corner is the most desirable position and it's where the eye tends to sink to. Why is this so? This is natural as in European countries people usually start reading books or writing articles from this position.

Of course, it will appear different for those that are surfing from and Oriental or Middle Eastern country. Thus your target market has to be well thought out before selecting the information starting position. Thus most Western websites and applications are mainly designed from the up-left corner. Here you can place a logo or slogan, search box or any other piece of information that you feel would benefit from such a position.

4. Other psychological studies say that web information is in fact scanned in an "F" way. What does this mean? The top area is scanned horizontally, and the middle area and lower one is scanned only on the left side- vertically. So again please consider this research when arranging content for your website.

5. Another interesting fact is that of advertising. In the whole users deplore adverts and their eyes will ignore all of them just by association, remember the brain is a very fast processing device and scans the page without you thinking and has already decided very early on what an advert looks like and will ignore if it recognizes a pattern.

So again remember that people are busy and have just small amount of time to devote to finding what they need. So respect their time and be patience but plan the your advertising carefully and not too aggressively!

6. Do you think that images are more alluring than texts? You are possibly wrong, as sometimes word can seize you more attention that any bright graphic. So, if you want to deliver an important message to a person, use a slogan rather than a pretty image!

7. What else can grab users' attention? Slogans, buttons, textual headlines...- they must be simple and bright and well thought out. Dirty childish graphics will turn people off very fast.

8. Text must be formatted in a proper way. Make it simple, understandable with continuity of size, font and colour. Different fonts and sizes of letters, paragraphs, underlined, bold, italics and other means of word expression can help you but must be used sparingly and within the overall look and feel of the site.

9. People faces in graphics will catch the users' attention. You can apply various ideas around this idea. especially if an image's look is directed straight at the reviewer...

10. White spaces are a worthy and not well used device. It can provides a web page with the necessary air to breathe as well as giving space between the elements, so use wisely and your page will be worth reading...

Here you have some interesting facts and points you can follow.

About the Author: Travis Olague - Kaweb is a Birmingham web design company. Our company is specialized in ecommerce solutions, iPhone Apps, content management systems and all online applications.

Capture traffic with article submission

One of an effective measures to create a good link building is fill out our articles on various article submission. This can be read on the article 5 Simple Tips To Make Link Building prior at the point 2. Of course, these efforts related to extending landing page that we need. The more diverse landing page that we create (multiple landing page), it will have implications for greater opportunities visitor traffic to your site / blog us.

With more quality article we can write, of course very unfortunate if we do not make the effort to create multiple landing page. Well, for this we can use a variety of existing article submission. One of them is articleinput.com.

In articleinput.com we can register our article click submit article button at the top right position. There you can see submission guidelines that they apply. Easy enough right?

Articleinput.com presents various categories that can we use. However, we must remember is that we must put our articles in the appropriate fields. One example is: in the category Computer & Technology, the articles we submit would be associated with everything about computers and technology. Submits the relevant articles will add more value to website / blog that we manage. And it will expand the network traffic and increase your position on a SERP.

In the sub category, you can find many tutorials and guides article that may be useful for us. There are many similar articles that can enrich our knowledge as to the article The camera model and similar techniques in Computer and Technology, Effects of continuous hormonal infusions in Science and Reference and more various other articles.

If it is we've done (submit articles on various article submission), prepare you to see significant progress for the traffic flow of visitors to your site.

Once again, our SEO efforts can do more optimal way. A quality backlink, multiple landing page is increasingly diverse and a good SERP will be created only by submit articles to various article submissions.

5 Tips for Submit A Website

Submit a Website to the Directory is an easy way to increase backlinks and increase PageRank. But not all websites can be directly received at the web directory. Every web directories have their own rules, such as DMOZ or Yahoo Directory. The rules are usually in the show when filling the form submit, but I'm sure about 90% no one people read it, just submit once then accepted or not matters later.

Actually read the rules or who is often called Submission Guidlines does no harm, but can be a guide to create a good website, also enlarge our website at kemunginan received.

After reading Submission Guidlines on some web directory, there are some things that must be considered to be accepted when submit the web directory :

1. MFA (Make for Adsense) website 

For those who make the MFA website, I suggest not to install first Adsense code. Better to you just make a good design first for placement your adsense. After submit to various directories is sufficient, then you can install your Adsense. This also applies to other advertising programs and affiliate programs. Please note that many refuse sirektori web site because there are too many programs or advertising.

Here are some examples of guidelines:

Site made for adsence or other ad services.

Do not submit sites that are mainly built for Google's AdSense or other advertising programs.

Do not submit sites which only contains affiliate links with no real content 

2. Do not Use Subfolders To Create New Wesite

If you create a new website domain sub-advised use only.

Example:

Use example.con, do not use domain.com www.domainname.con/class. Sub folders should be used to create new services such as forums, chat, etc..

Sub domain will be more appreciated by web directory instead of subfolders.

Do not submit subfolder - use the top-level domain or maximum sub domain. 

3. Submit in One Category Only had enough 

Do not submit in multiple categories in a web directory, most likely be rejected. Select the most appropriate category, do not haphazardly select a category, I've turned down because the election does not quite fit the category.

Submit your web site to just one category (the most accurate according to the content).

A site submitted to an inappropriate category shall not be added

Duplicate site submission in various category. 

4. Use English 

English is the language most widely in the world are also on the Internet, therefore most web directories only accept websites that use the English language. Therefore, try the website created using English, if their aim is to make money with Adsense or other programs. The use of English will make it easier to promote a website including direktrori submit to the web directory.

Only other site accepted.

Blogs must be written in English, but we will consider other languages in a case by case basis. 

5. Title and Description 

When filling out the form:

Do not write the website title or description in capital letters.

Do not write in capital letters for each letter at the beginning of the word.

Start writing the title with a capital letter.

Do not fill the description with many keywords, description, website content clearly and do not use the language of advertising on your website description.

Inappropriate CAPITALIZATI0N of words.

Description or title are basically nothing but keywords

Do not capitalize the first letter of every word in the description.

ALL words in the title must start with a capital letter, including Prepositions and articles.

When he has done submit to the Web Directory, noted web address for the directory when creating new website does not have to bother anymore to find web directories to submit websites.

Good luck, hope your websites can attract more visitors!

Promoting a Website Using Blog Advertising

Blog advertising is a major source of traffic to any website that sells products or services. Even affiliate marketing techniques benefit from Blog advertising. The use of Blogs for personal and business matters is commonplace and is used by many companies to promote their business and improve traffic to their business sites easily online. There are some simple ways to promote a website through blog advertising that make it seem like a business is getting a free ticket to pure profit.

Personal or Business Blogging

Taking the course of creating a blog in a specific format may increase traffic to a business in different ways. To take the mode of an individual to promote products, a person could simply talk about a certain product and how it has helped them to solve an everyday problem. If they are promoting electronics or devices, it may benefit them to provide specifications on the product about hardware or software that is included and what the devices are capable of.

Providing a small testimonial on how well the product works is also recommended so that subscribers and readers of the Blog will feel like they are being told the truth about the product. It also helps to advertise products that do not work well and provide an honest review on the performance to allow variety on the Blog posts. If users only hear about how every product being promoted is the best, they may begin to feel the credibility of the Blog should be questioned.

To promote a business through a Blog network, a business could take several approaches. They can advertise their products plainly, but Blog readers genuinely hate reading ads that are not in a specific format. The other options for a business to promote traffic to their websites are through a company update Blog.

This is where a business offers information pertaining to products and services that are offered but not advertising them heavily. This leads more true to the Blogging style of most Bloggers throughout the internet. Readers enjoy learning about what a company has accomplished and how the company can help them personally.

Also providing information about special events, giveaways and other insider information makes the readers come back for more. Keeping the consumers informed about how the company provides to the community is also advised, as it helps them to believe that their money spent is used towards good causes.

Receiving Traffic through Paid Blog Advertising

Many websites offer the possibility of contracting independent Blog writers to promote your products, services or business. Users with large amounts of subscribers and unique daily view are highly in demand for their advertising potential and may have higher costs for their Blogging promotional advertising rates. Finding people to proposition for Blog advertising is also easy through personal research through online search directories.

Finding a Blog with high traffic is easy when recruiting writers to promote your business website, products or services. Doing a simple search on a major web directory search engine with the search term Blog along in the search string with the type of business, services or products your company offers. The top results will often give you insights into which sites have the most traffic and well constructed sites to draw in potential customers and consumers of your product or service.

Negotiating costs for advertising independently is something that should be explored. You can find out the details about the contracted advertising terms and what can and cannot be advertised on the specific blog.

Many people are willing to offer their Blog traffic as potential advertising for your company or business for the right price. Eventually, you may build strong business contacts with your Blog advertisers. They may provide you with exceptional amounts of unique traffic by promoting your products and services to their many subscribers and readers.

Finding Resources to Create Self Promotion

Many people use their Blog sites to post articles that they write themselves or purchase from other writers for usage rights. Adding content to a Blog in the form of articles based on your business niche can bring in extra traffic and provide search engine optimization benefits for the main site being advertised through the blog. Back links are a very important part of internet marketing that your website could benefit from in the long run.

Source :

http://www.web-articles.info/e/a/title/Promoting-a-Website-Using-Blog-Advertising/

A Guide to Effective Link Building Methods

Just to cover the ground, lets go over what link building is quickly. Link building is the process of building backlinks to your site. More backlinks (link form other sites to your site) a site has, higher it ranks on the search engines. Link building therefore is a mission of all money making webmasters.

Link building methods have changed form time to time and a specific method that worked yesterday may not work today anymore. This is due to changes in the industry over time and in some cases extreme abuse. If a specific link building method has been abused too much, then that method will not work anymore.

It is therefore very important to know which link building method works today so that you can spend your time in a most productive way.

There are many link building methods out there today that work with some working better than others. Below are some of the today's popular links building methods that work to some extent:

Article Submission

If you are reading this article, then you know that you can publish your own article in article directories. Not only do you gain backlinks to your site from your published articles (see bottom of this article), you will get some traffic as a bonus. Think of you reading this article. There might be many reading your published articles as well.

Article submission is a great way of building backlinks as it provides you with 100% relevant contextual backlinks that Google loves.

Directory Submission

Directory submission used to work lot better before but it is still a popular link building method that still works if done properly. How many directories are out there as of this date is anyone's guess but one thing is certain: that most of the directories aren't worth submitting to.

Google considers a Yahoo Directory link as a quality backlink so if you can afford and justify the cost, it is worth submitting to Yahoo Directory. Yahoo charges $300 for a yearly submission and there is no guarantee that your site will be approved!

DMOZ is another directory that is worth submitting to and can come to great benefit in your SEO campaign. It may take months to get the approval form DMOZ and the chance of getting approved is pretty slim. Lot of small directories use DMOZ directory categories so getting listed with DMOZ would mean getting bonus listing on many other web directories.

Another good directory to submit to would be BOTW directory that cost $99 for a yearly submission and $299 for a permanent listing.

Other than the above ones, you should look for quality directories where you can submit your site. You can judge the quality of the directories by analyzing the number of sites listed, number of backlinks the directory has, PR, age of the directory, etc.

Social Bookmarking

Social bookmarking worked like charm only a few months ago. If bookmarked on authority and quality bookmarking site like Digg, Mixx, Propeller, etc, then you can still make good use of social bookmarking. Other than backlinks, social bookmarking also offers you some bonus traffic depending on where you submit to. If you can manage to put together or collect a good bookmarking site list, then social bookmarking can still be a useful link building method.

Blog Commenting

This is a link building method where lots of spamming have already been done so to make the best of it, you need to work a little harder here. It is best to find quality blogs related to your own category and make on-topic relevant comments. Not only do your comments add value to the blogpost, you now have a greater chance of getting your comment approved and your comments have greater chance of staying on those blogposts.

Press Releases

Submitting to press release sites can get you some backlinks as well. It is however hard to put together a list of good press release sites that's worth submitting to. If a good list can be managed, then this method can offer some quality relevant backlinks as well.

Social Media and Web 2.0 Pages

There are a lot of quality social media and Web 2.0 sites where you can publish your articles for backlinks. You should write articles that are relevant to your site and publish them on these social media and Web 2.0 sites with your keywords hyperlinked to your own site. Some of the authority sites are Squidoo, Hubpages, Blogger, Wordpress.com, etc.

Social media and Web 2.0 links are very popular these days as they work great. They offer quality relevant contextual backlinks that Google and other major search engines love. There are lots of other link building methods out there but if you can utilize the above ones to their fullest potential, there is no need for any other methods.

About the Author: For more information on Link Building and to learn on outsourcing your link building campaign, visit the author's Link Building Service site.

Top Ten Ways to Use Twitter for Marketing

Twitter is a micro-blogging site that asks you a basic question, "What are you doing?" It allows anyone with an account to write up to 140 characters in a text field as a means to update, comment, promote or communicate to others who are "following" you. When people follow you, they see what you've recently contributed when they login. They see your "tweets", which are the messages you leave.

And of course you can follow others who tweet about the things that interest you. As an Internet marketer you may want to follow other Internet marketers, for example.

Like anything, and this is especially true of working with social media, the more you give, the more you get. In other words, the more often you tweet the more activity you'll generate. Some suggest that you tweet a few times a day, every day. Not every tweet needs to be profound. But they should all be useful.

It's important that you don't abuse Twitter for marketing and promoting your products, services or affiliate links. Most of your tweets ought to be about offering your followers useful and valuable information. Only once in a while should you try to use Twitter to promote something. Otherwise you'll be perceived as a spammer, and no one wants that tag.

Imagine if you had a large number of people following your tweets? Some people have tens of thousands following them. If you had something to promote and you had a large following, you could quickly and efficiently alert a lot of people of your promo. It acts sort of like a mass emailíng blast to your house email list, but it's a heck of a lot easier and faster. This is the power of Twitter.

One thing that I've noticed with Twitter is that it can seem overwhelming at times. The sheer information on Twitter, the 'how-to's', tutorials and all the other ubiquitous advice on how to use and take advantage of it can seem hard to understand and implement. So here's an easy-to-understand list of the top ten ways in which you can use Twitter to market yourself, your business and your website.

The Top 10 Ways To Use Twitter for Marketing:

1. Use it to promote new pieces of content you or your company create to drive traffic to your site. From online articles to blog posts or from videos to webinars, each time you add something to the Web that is of value, tweet about it and include a link. (Most people on Twitter use www.TinyURL.com to take a long URL and make it short.)

2. Use it for learning new marketing ideas, strategies and techniques. If you follow the right people, and you have to be picky about who you follow, you'll get pointed to a good amount of useful tutorials, videos, e-zines and other things that teach you about marketing.

3. Use it to get new customers. Use Twitter's search to find people who may be interested in your product or service. There are many ingenious ways to search for people on Twitter. For example, if you sell red widgets you could go to http://search.twitter.com and find people who have tweeted specifically looking for red widgets. To do this, type the following into the search box: red widgets?

• You'll notice a lot of the results will be of others selling red widgets. These ones will all obviously have links in them to direct people to the site they're selling red widgets on. To weed these people/tweets out, use the negative sign like this: -http red widgets?

• Since every link has 'http' in it, using the negative sign in front of it will cause your search results to not include any tweets with links in them.

4. Use it to build your email list. Use Twitter's search to find people who may be interested in the monthly newsletter you send out to your house email list. Invite these people to join.

5. Utilize Twitter plugins or add-ons such as TweetMyBlog or The Twitter Updater, which both automatically make tweets of every new blog post you publish. Also check out TwitThis. When visitors to your website click on the TwitThis button or link, it takes the URL of the Web page and creates a shorter URL using TinyURL. Then visitors can send this shortened URL and a description of the web page to all of their followers on Twitter. Finally, look at TweetLater, a service that allows you to write lots of tweets at once and then schedule them to go out over time.

6. Use it to build buzz about an upcoming product or website launch.

[Forget Expensive PPC Advertising - There is an Alternative!]

7. Use it to better brand yourself or your business. Remember, when someone wants to learn more about you or your company, they are increasingly using sites like Twitter for research. You could easily use Twitter to establish yourself as an authority in your field.

8. Use it to update followers on breaking news regarding your company. If your company is mentioned in a new article, tweet about it and include a link to the article. Or if you're at a conference or trade show, you could tweet what you're doing and invite people to visit you in person.

9. Use it for business networking, master-mind groups (see Napoleon Hill), and getting yourself seen by high-profile people in your industry.

10. Use it as an instant messaging system to keep you and your team on the same page during projects. This is especially useful for those who work with teams spread out in different cities or countries.

You should note that this top 10 list is not in order of importance or in any particular order. I suggest that you give Twitter a try if you haven't already. See if you can apply a few of these techniques and tactics to help you take advantage of Twitter as a marketing tool.

And one more important thing to remember is that there is no silver bullet in marketing. You should always be trying and implementing numerous tactics when marketing your business. Don't only rely on Twitter or any other one thing. Instead, use Twitter (or any other Web 2.0 site) as simply one more tool in your entire social media and marketing toolbox.

By.Jason OConnor - 2009

About The Author :

Jason OConnor is a Web consultant. He writes for The Net Gazette, a Web marketing newsletter, and owns Oak Web Works, LLC, a Web design and marketing company.

Social Networking for Business Guide

It seems like there's an over-abundance of social sites nowadays. For a newbie, it can be quite intimidating when first joining a network or two and building a community. A handful of questions may run through your head:

• Which networks to join?

• How to participate?

• What's enough, or too much?

• How will it help my business?

So, to answer some of these, I'd like to present my "Social Media For Dummies" overview. First, a quick recap of my favorite networks and what they're about.

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Facebook - The ultimate platform for keeping up with (stalking) friends. I joined Facebook way back in 2005, you know, when it was just for college students and before you could even share photos (gasp!). I've witnessed the evolution of this mega-network over the years, and it has become, not only the 4th largest website in the world, but the best place to find people, keep up with them, and inform them.

It is the son of Classmates.com on every possible steroid ever ingested by humans. The ability to share and communicate with friends and colleagues is seamless. Overall, Facebook is a great place to start your social networking endeavors.

LinkedIn - A must-have in every business person's arsenal of tools. If you are (or hoping to be) in business of any sort, LinkedIn is a great place to set up shop. Very similar to Facebook, minus the annoying applications, plus job postings and resumes.

This is where you network with those in your industry, join groups, research companies, and prospect clients. Build your credentials by asking colleagues for recommendations or head to the "Q&A" section to provide advice.

Twitter - Share, Learn, Meet. I wouldn't be surprised if Webster adds a new definition for "tweet" this year. Within the first half of 2009, Twitter has gone from nearly 5 million users to over 23 million. It is the social media platform of choice at Fortune 100 companies.

Easily share links, pictures, videos, articles... Oh, and personal updates... with followers. Twitter is kind of like the cocktail party of social networks. Here, you can easily reach out to strangers by tuning in to their tweets or quickly replying to them. A limited amount of customization keeps annoying advertisements and outlandish profiles at bay, unlike the outdated MySpace.

Digg, del.icio.us, StumbleUpon, reddit, etc. - Social Bookmarking to share and store your favorite links. You just read an article over at NYT.com that you loved. Use one or more of these bookmarking sites to share it with the world.

Looking for information or articles on a certain subject? Head to one of these sites and search your topic, you'll be able to peruse a list of articles or sites that others have found useful or interesting. Not only are these great for sharing, but storing sites for later use as well.

Say you have a home desktop, a netbook for travel, and a work computer... customize your bookmarks and easily access them on each computer without updating each machine.

FriendFeed - All of your networks in one place. FriendFeed lets you put all of your networks in one big stream. Users can see your Facebook status, latest Tweet, pictures posted on Flickr, blog post, bookmarked article and much more when they follow your feed. Much like Twitter, but a whole lot more.

These are the networks that I tend to spend most of my time on and are probably some of the key ingredients that should be in the pot. Every person and business is different and may need to change their recipe accordingly, but the key to all of these is to contribute and become a part of the conversation.

Now What?

So, now that we've covered some of the major players in the social networking field, it's time to discover how we can use them. As a person in business, especially an industry with a significant amount of its target market online (which is really all of them now), you've got to understand that these networks are an integral part of their lives.

Just like in previous decades where television commercials were considered a major part of any advertising/marketing plan because every one watched TV... now, as many are leaving cable in the dust and turning to the Internet for their information and entertainment, it's more crucial than ever to join the ranks of the digital pioneers.

However, the people using these networks are smart. They don't fall for blatant advertising traps like they used to. They want to know that there's something in it for them. If your product isn't it and that's all you're talking about on Twitter, then they'll ignore you. Social networks aren't about advertising - they're about building relationships.

Say you run a small business, maybe you own a restaurant, a clothing boutique, a PR firm or a chiropractic firm... What is in it for you?

• Take a look at your customers or clients when they're in your office or store. Are they on their iPhone or Blackberry checking email? Did they mention finding you online? Did they hear about you from a friend? If you can answer "yes" to any of those questions, then you're missing out on connecting with your customers and should probably put on a pot of coffee, cause you're going to be here for a while.

• Social media is a chance to be at your market's finger tips when they look at their phone or get online in a friendly and non-obtrusive way.

• You can quickly address customer service issues by communicating directly with the customer.

• Prospect new clients.

• Learn about trends in your industry, stay up-to-date with competition and network with power players in your industry.

• Provide existing customers incentives, coupons or interesting information to keep them tuned in to your brand.

Many people will pay thousands of dollars trying to get these things with traditional techniques. Social media is free... despite, of course, any operating costs like time and possibly design fees to add a professional touch. You need to be on here... Do a Google News search for "small business social media". BusinessWeek, LA Times, NY Times will be some of the publications insisting you buck up and make it happen.

How to Participate Effectively:

• Do not start a social media campaign if your intention is free advertising. No one will listen and you will waste your time. Period.

• Take a minute and figure out what you want to get out of being involved in social networks. Research how other businesses have been successful. Make a plan. Mashable is a great place to learn about social media.

• Twitter is a great place to find people in your area, geographically or by industry, and interact with them. Start a conversation, always give if you ever want to receive and don't constantly advertise. No one likes spam... so don't spam your followers with pleas to go to your website or go into business with you. Provide your followers a coupon or discount if you're hoping for business from them...

Keep them up-to-date on any changes to your menu or services... Share fun pictures from happy customers... Follow-up with an unhappy customer or use your competition's bad customer service as a great way to introduce you into their lives. Just remember to keep it real, be you, because every one wants to know that there's a human behind your username.

• Facebook is generally most successful for companies with a large following or customer base. But that doesn't mean you should skip it... create a personal profile so you can network with friends and family.

By being there, you can instantly share things about your business with people who already like you and will probably listen more than the average stranger. By keeping your brand in their mind, they'll be more likely to spread the word and pass you along to their friends, and so on. Word of mouth, my friends...

• LinkedIn is a must for anyone in business. Very straightforward here, like a virtual resume on steroids. It's always good to network with past and present colleagues and continue to build relationships, because you don't know when you may need them or vice versa.

Last Words: Keep your brand consistent among all of the networks you decide to join. Monitor your brand using tracking tools. And remember to Collaborate, Communicate, and Participate.

By Erica Erwin (c) 2009

About The Author

Erica works with marketing online, social media and public relations for a small-business improvement firm. Visit: www.webplus5.com www.businessways.com

4 Useful Tips To Start Your Blog Marketing

Congratulations your blog is live! Now you need to start marketing it so you'll build a group of followers and potential customers

How do you do this? How do you go about getting your blog out there to be seen and known by others? How do you draw readers and keep them coming back for more?

There are many ways to get your blog out there and known by others, this can be challenging for some and just quite easy for others, if you have ever had a successful blog before then you know what it takes.

You're not going to get anywhere by just setting up a blog and hoping that people will find it and read it, you're not going to gain any links, nor a higher search engine ranking by just having a blog.

This is just a part of the huge arena that is blog marketing, absolutely anyone can do it, even you.

Successful blog marketing tip number one.

When you first create a blog, of course it is unheard of, no one knows anything about the blog unless you give them the link and show it to them, However, for a new blog that has never been seen, there are many ways to get it out there and known.

You just need to know how. The first thing that you can do is to allow RSS feeds be taken from your blog. Let other bloggers and websites publish your content if they want to.

When you do this, they're giving you a link back to your blog, and also telling their readers all about your blog. You will get more traffic than ever with this tool. RSS feeds are wonderful for promoting and getting your blog out there.

Blog marketing tip number two.

Make sure you update your blog regularly, no there can't be enough emphasis on this tip, it really is worth it's weight in gold. If you tell your readers that you're going to update your blog daily, then do it.

If you tell them that you will be writing in your blog weekly, don't let them down. Your readers are what makes your blog successful. You may not get this at the start, you'll have few readers at the beginning, but you'll gradually build a readership and see other people checking out your blog.

Perhaps you not planning on telling your readers how often you'll post to your blog, that's OK just remember to post regularly. However, think about this, if you were reading a blog on a weekly basis, and you expected to see the blog that you like to read updated at least once a week, you would be very disappointed to find out that it wasn't.

Yes things happen and you might not always be able to post when you said you would, and that is fine let your readers know why (this builds rapport), but if you miss week after week you'll can hurt your credibility and lose readers.

Tip number three.

While you're working on your readership base, and trying to gain readers, you are going to find that commenting on blogs that are relevant to yours will surely help.

Find a blog on the same topic as your own, or perhaps a related topic and leave comments on them, you can also leave a track back to your blog postings so people will comment on your own blog.

Doing so will probably give someone else the urge to track back to your blog, which will be good for it as well.

Commenting on blogs that get many comments will make yours be seen by those interested in that market. You'll gain traffic and readers that way, and it is easy as well as free.

The fourth blog marketing tip.

Learn and apply SEO to your blogs, SEO is search engine optimization.

You're going to find that if you want your blog to go anywhere, you need SEO, and you need to know how to use it to the advantage of your blog.

So don't forget to make sure the search engines can find your blog.

By. Pete Craig

About the author :

- Marketer Blog Marketing is an extremely effective and powerful method of marketing and can be used to build credibility in your chosen market. To achieve the levels of success through blogging you desire the easiest thing to do is to model someone whose already achieved the success you want.

Http://www.bloggingforcash.cjb.net

5 Simple Tips To Make Link Building

As the online market place continues to warm up to the idea of SEO, link building has become center stage as it tends to be the most time consuming and crucial part of any internet marketing strategy. Link building services are the most commonly outsourced aspect of SEO. This process involves finding qualified and thematically relevant one-way linking partners who will link back to your website.

At first glance this sounds easy and there are hundreds of automated products out there that claim to add thousands of back links overnight. The truth is there are no short cuts in cultivating authoritative back links for a site. Link building companies spend many hours link building by hand in order to get the best results.
Spammy automated products often don't cultivate valuable links and tend to do more harm than good. Here are a couple quick suggestions to help you get started.

1. Know What Keywords You're Targeting

Link building strategies are an extension of your current SEO practice. You'll want to reference the list of keywords you have selected to optimize your site. Make sure that the anchor text of the link has the keyword you are targeting. For example, if you're targeting the keyword "baby names" you'll want to place that keyword in the anchor text of the link. I've seen many companies go after links by using their company name. Although this does boost link popularity it fails to pass popularity for a specific keyword and can be seen as a failed attempt.

2. Develop a Link Building Strategy

There are many strategies link building companies use to source qualified back links to their clients. The most tedious but often most rewarding method is manual linking requests also known as "cherry picking". This method allows you to obtain exceptionally qualified links which can really help boost your position in the search engine results page (SERPS). A good place to start with manual link building is to look at your suppliers, vendors, clients, related organizations associations and more.

Besides manual link requests other well known tactics include:

1. directory submission (Dmoz, Yahoo Directory, Joe Ant)

2. article submission (ezinearticles.com, goarticles.com)

3. optimized press releases (PRWeb.com)

4. social media outlets (FaceBook, Linked In)

5. bookmarking sites (Digg, Reddit, Furl)

6. Blogs (niche blogs)

7. Forums (niche forums)

8. Classifieds (niche classifieds)

3. Identify Thematically Relevant and Authoritative Linking Sources

Search engines see links as votes of confidence for your site. The more relevant and authoritative the site, the more consideration is given to the link and the subsequent keyword in the anchor text. It really pays off to focus on the quality of your links rather than the quantity. It is also important for your link building to look natural and not an attempt to deceive search engine spiders in search of links. Try looking for sites within your industry rather than general, unrelated sites to get links from.

[First Page Ranking on Google for Your Choice of Keywords!]

A good example of this would be content creation and distribution. Try creating content on a relevant subject of which you can speak authoritatively. An example of this would be a SEO company writing a short article on 5 simple ways companies can start link building and placing it on an authoritative, industry relevant site like this one. Remember, before placing a link on a site (or making a request), ask yourself three questions:

1. Does a link to my website belong here (does it look natural)?

2. Is this site relevant and authoritative?

3. Is there any benefit to my potential customers?

4. Look for the onsite attributes of the linking site

4. Determine Where Your Link Will Reside

Once you've nailed down a potential linking partner that represents the overall quality and thematic authority that your site deserves you'll need to see where your link will reside.

Forget Expensive PPC Advertising - There is an Alternative!

Here are a couple guidelines that I look for when placing links on a site. I try to get my links no more than a few clicks away from the homepage. The page must be thematically relevant and recently cached by Google's search engine (this lets me know that the page has been indexed by Google). I also take a look at the number of external (outbound) links leaving that page. I try to keep the number of external links below 50 as it will dilute the effect of the page. Lastly,

I look at the page the link will be placed on. For some sites this is harder to control, but if you have the option you should know where the most valuable locations are. I always try to get my links in line with thematically relevant content, like an article or blog post. I've found this produces some of the best results.

Try to avoid placing your links on a "sponsored" or advertisers section that runs throughout the entire site. Also avoid footer links as rumor has it Google has devalued links buried in the footer of the site. Links placed at the top of the page or inserted into the site's navigation also tend to do quite well. Bottom line is that your links need to look like they belong and provide value to the user and the site it is published on.

5. Be Aware of "No-Follow" Links

Within the last 5 years Google developed the concept of the "no-follow" link. The "no-follow" code is inserted into your link and instructs the Google spider to ignore it. The "no-follow" link can be seen used most commonly in blog comments and forum posts. This initiative was set forth to combat spam and automated linking mechanisms that would throw links automatically on blog comments and forum posts.

There are a lot of SEO professionals that will only place a link if it is a "do-follow" link, meaning it doesn't have the "no-follow" attribute. I tend to disagree with this notion especially when the link in question is on a highly trafficked authority site. If it makes sense for the link to be there, then add your link.

Even though Google won't give you any credít for it, it will be seen by thousands of people who may visit your site and link to you themselves because your site is highly relevant. I call this concept indirect link building. You are influencing and promoting your site to potential linking partners.

Link Building is a very time consuming process and link building companies spend a lot of time researching, testing and improving their techniques. Link building services are available for companies that don't have the time to invest in manual link building. The bottom line is that with a little help anyone can link build and move their site up the SERPS.

By Oliver Feakins (c) 2009

About The Author :

Oliver Feakins is the owner of WebTalent, a full service SEO company offering internet marketing services nationwide. Oliver is a frequent speaker at industry conferences as well as regional colleges and universities. He also writes for MarketingProfs.com, WebProNews.com, Social Media Today, ITworld and more.

For more information on WebTalent visit www.webtalentseo.com.

10 Ways to Monetize Your Blog

This is 10 best way to monetize your blog, this article was republish from conversionrater.net. I think we must know it to make us easier to create good blog for online business.

Two reason to know about monetizing blog ;

First, I should preface this discussion by saying you first need to seriously evaluate whether you want to work at monetizing your blog. Steve Pavlina has a very thorough post that goes over what’s necessary to really do this well, and why the majority of people who try end up not generating significant income.

Second, you have to make sure that making money from your blog directly is your goal. For example, for this blog direct income isn’t my goal. I didn’t have ads at all untli recently, and the only reason I added them was to use the ad network management application I’ve been working on called RMX Direct. It’s quite possible that your blogging goals may just to network, write about something you’re interested in, or serve some business purpose that isn’t direct income generation.

With that out of the way, let’s get started:

1. Contextual Advertising

Surprise, surprise. Advertising is easily the most popular blog monetization tactic, mostly due to it being the easiest thing to implement. Advertising comes in many forms, and contextual advertising is the most popular due to Google Adsense and it’s general success with blogs and niche sites.

I’m going to assume everyone reading this is familiar with it, but I think it should be mentioned that too many bloggers assume that Adsense is the best solution for their blog. For some blogs and topics it works great, for others, not very well at all.

My advice is to not limit your blog to one ad network or just one form of advertising. Other contextual options include the Yahoo Publisher Network, Chitika, Clicksor, AdSonar, and others. It’s not easy to manually test all these though if you’re shuffling ad tags around and randomly allocating your impressions to them, using a ad network management tool like RMX Direct can help you manage, evaluate, and control your various ad networks.

2. Display Advertising

As I mentioned above, contextual networks aren’t always the best solution for blogs. In some cases there aren’t enough advertisers in niche topics, and in others the users just isn’t likely to click. In this case, you want to be working with ad networks that provide CPM display advertising. This means you get paid something for every ad viewed, opposed to only getting paid per click.

Just like with contextual networks, it’s important to use multiple display ad networks to get more variety from your ads, to not let any one network control your inventory, and to make sure you’re earning the most amount of money possible.

3. Targeted Advertising

The most desirable form of advertising is having companies that wish to pay good rates to advertise on your blog directly whether it’s text or image ads. Many bloggers feel that this is a pipe dream, but I speak from experience from running a wakeboarding blog for many years that you can make solid income from targeted advertising without having insane amounts of traffic.

There are a number of key things you have to do though in order to get this type of advertising:

• Have a blog with leading content in your niche and a professional design
• Create a “media kit” which is essentially a page on your blog that explains that you take targeted advertising, what your rates are, demographics of your users, your traffic levels, examples of the types of ads people can run, testimonials from any companies that have advertised with you, and a phone number and email address they can use to get more information.
• Have obvious “Advertise On This Blog” links in key places on your blog.
• Give a company or two in your niche free or very low-cost advertising in order to get the ball rolling. When advertisers see their competitors or companies similar to them advertising, they get the idea that it’s available. If all they ever see is Adsense ads, they might not realize it’s an option.
• Be willing to be creative to help your advertisers achieve their goals, and lower your price to get the deals.
• Provide statistics and results to your advertisers. Use an ad server like RMX Direct, phpAdsNew, or something similar which has the ability to create reports per advertiser.

Once you’ve set your blog up properly, start approaching companies in your niche who will want to reach your traffic. You don’t need to go after the biggest companies, there are many small companies who are looking to get better results from the web, and they might not even know about your blog.

You don’t need to be an ad sales professional, you just need to present your case well on why they’re missing out if they don’t advertise on your traffic. Make it easy on them to work with you, help them create ads, help them determine what sizes to use, and work with them to make sure they get the results they need. It seems like hard work at first, but after you get a solid base of advertisers going, it’s a great source of income and it starts to streamline.

4. Text Link Advertising

Another somewhat unobtrusive form of advertising is using services like Text Link Ads or Adbrite to sell text ads directly to companies. This is pretty low effort and often doesn’t take up too much space on a site, so it’s easy to implement and try out. It should be noted though that you need significant traffic for it to be a big source of income.

5. Affiliate Links

One of the older web monetization methods is still as good today as it’s always been. If you’ve got a blog in a specific area, there’s a very large chance that there are companies out there that sell products or services your users are interested in. You can earn some nice income recommending or linking to those products.

Amazon.com is probably the most common affiliate merchant used by bloggers, but I’d advise finding other unique merchants who may pay better and be more specific to your topic. Amazon is always there as an option, but you’re more likely to get more help from the merchant if you go with a smaller company.

Another nice thing about affiliate links is that they fit well with quality content. Reviewing products and services for your users is valuable content, and if you can make money off it as well it’s a great combination. A word of warning though that you shouldn’t change your reviews or be biased due to the fact you can make money off a referral.

While traffic also helps for affiliate links, it can sometimes be an easier way to generate income without high traffic levels like advertising requires. As an example I did a review of a web analytics application a couple of years ago, and this blog had very little traffic at that point. I referred two sales through that review though that still earn me $150 a month every month two years later.

6. Selling Your Content (Ebooks, Videos, DVDs)

If you’ve got great content, another option is to package it and sell it. There are numerous bloggers who have created ebooks and even real books based on their blog content and made great income selling them. You can also expand to infoproducts like videos, DVDs, audio CDs, and printed books on demand.

This can take some significant work and it requires great content to actually sell, but it can be a nice income stream that lasts a long time.

7. Consulting

Depending on your topic and your level of expertise, you can sell consulting services. If you’re a web analytics expert, you could offer web analytics consulting services on your blog for an hourly fee. This takes very little work to setup beyond creating a page outlining your services, getting a standard contract, and having a way to take payments from companies. Again though, it just takes a little bit of effort to let people know that consulting services are available.

8. Donations

Not quite as common as it once was, it used to be fairly common for bloggers to ask for donations on their blog through Paypal or some other service. This only works if you have a dedicated userbase, and a large enough number of users that their donations add up. I wouldn’t recommend this if you’re also putting a lot of advertising and other monetization methods on your blog. You’ll come off as a bit too greedy in that case.

9. Selling Products

Besides infoproducts, you can sell real products like t-shirts, bumper stickers, clothing, or whatever other kind of merchandise makes sense for your topic. Companies like Goodstorm, CafePress, Lulu, and others make it easy by creating the products based on your design and letting you set up a shop. There is no risk to bloggers, which makes it a great opportunity.

10. Selling Your Blog

Perhaps the most extreme of the blog monetization methods, but it can be lucrative! If you aren’t attached to your blog and are willing to part with it, you can usually find a buyer for it. Your blog must be pretty good, and have a level of traffic worth buying, and it really helps if you already have some income streams going for it. Blogs usually sell for 12-24 times monthly revenues, and there are numerous places you can sell them like eBay and the Sitepoint Marketplace.

Conclusion

It definitely takes some work to monetize your site well, and having good traffic really helps out. Work on building a blog with a solid userbase, and you should be on your way to generating income using any of the methods above. Good luck, and please share any blog monetization experiences you have in the comments.

Sourece : www.conversionrater.com

- http://www.conversionrater.com/2006/08/05/10-ways-to-monetize-your-blog/

A Smart Trick for Attracting Higher Paying AdSense Ads

There are no guarantees in life, so I dont guarantee that following these tips will bring you more money every time. However, I do guarantee that they will greatly increase your chances of pulling more of the top-paying AdSense ads to your site than if you dont follow these suggestions.

Enough with the disclaimers, lets get down to the business of making money. Google lets advertisers bid anywhere from a minimum of .05 per click right up to a whopping $100. It should be pretty obvious that youre not going to get rich running .05 cent ads on your site, but getting a few $100 ads, or even some $10, $20, or $30 ads cant be a bad thing, right?

Now the problem is, Google is pretty closed-mouthed about who is paying what for their ads, and there is no real way to determine which words pay the most per AdSense click.

But ah, far away in a parallel universe we find another Pay-Per-Click provider called Overture. It seems that Overture is less sensitive about releasing their top-priced words and anyone who cares to find out what web sites are paying for words and phrases can do so by simply using Overtures tattle-tale special pricing tool (http://www.pixelfast.com/overture/). And it couldnt be easier to use. You simply type in a key word or phrase and the tool returns a list of advertisers using that word and how much they are paying. It even shows you the actual ad.

Oh what a treasure trove of wealth-grabbing results this can be if you know what can be done with that priceless information.

Consider this possibility

Any key word or phrase thats worth big bucks on Overture is probably worth big bucks on Google as well, maybe even more, right? So try this experiment:

Enter the phrase SEO Services without the quotes in the Overture tool (http://www.pixelfast.com/overture/). When I entered that phrase on the day I wrote this article, I was found a company called SEO Inc. that was willing to pay $8.01 per click, followed by SEO Advantage at $8.00, and Online Web Consultants at $6.50. Other bidders appeared below them in the $3.00 range straight on down to some who wouldnt pay more than a dime per click.

Now, if a company is willing to pay that much money for a click on Overture, it is probably willing to pay that or more on Google. Even if that particular company isnt advertising on Google, you can be pretty sure that the same key phrase is drawing near the same bid price from other companies who do advertise on Google. So what that means is there is no way that you can possibly afford NOT to have some web pages posted somewhere that are targeted to those sweet-paying words.

All you have to do is use Overtures pricing tool to find the highest-paying key words that are related to your site and then optimize those words to start pulling similar ads. If all goes to plan, you can perhaps double, triple, or even quadruple your AdSense revenue without needing any increase in traffic or click-through rate.

by: Diane Nassy

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

9 Tips for SEO Friendly Web Design

SEO: time-intensive, ever changing, and highly misunderstood. Creating a website design that is appealing, while also search engine friendly, is one of the hardest parts about SEO web design.

If you’re a designer, are your designs really search friendly?

A lot of misconceptions about SEO still exist in the web design community and many designers, who have at least some knowledge, are often acting with outdated information. Once a designer understands the value of SEO, there is still the concern of how to keep a design attractive, while also being search friendly.

Designers love beautiful websites and SEOs love optimized content and code, but neither should fool themselves, because these days, both matter. In that spirit, I’ve put together a list of 9 SEO tips that help keep your stunning website optimized for search engines. Instead of focusing on SEO design basics, I’ll be covering some design-focused SEO tips, to show how SEO and beautiful design elements can co-exist.

1. It’s not the same old SEO

SEO can be hard to keep up with, because it is always changing. Today, SEO doesn’t mean a site has to be ugly.

First, forget everything you’ve learned about keyword meta tags and keyword stuffing, because those days are over. This is a great thing for designers, because search engines are looking for great content, written in natural language. Metrics, like keyword density, which make sites look hideous, are a thing of the past.

If you’ve been a designer for several years, start fresh and learn search engine optimization from a source that keeps up with all things SEO. Don’t let out-of-date SEO practices make you think pages have to be riddled with repetitive keywords.

2. Links talk

Links tell search engines what pages are about. This holds true on-site as well as off-site. The words you use in your designs to link to other pages do matter. The web has matured and no longer needs to be told “click here”.

This is just another form of the dreaded “click here”. There is an opportunity wasted here, where the designer could link out with the keyword-rich headings like “HR solutions”. The “learn more” link is great for users, but leaves search bots blind to what is on the other end of that link. As a human, we make the connection, and know that this link is about “HR Solutions”, but you’re telling search engines it is about “learn more”.

CSS can be used to keep the style, but the site would benefit from either linking the major headings, or changing the link text to something like “Learn More about HR Solutions”. This would drastically improve the site’s internal linking, with minimal impact on design.

3. Design is linkbait

This is great news for designers. Much of the life of an SEO is focused around baiting links from the link-giving portion of the web. The amazing thing is that this portion of the web loves great looking websites. Great design improves credibility and the user experience.

If you design great sites, use services like The CSS Gallery List to get your site submitted to CSS showcases across the web, or at least do it by hand.

4. Look at search bots as browsers

Earlier I mentioned how using “learn more” leaves a search engine blind. Considering a search bot as a disabled user or another type of browser, is exactly the type of approach needed for search friendly web design.

Search bots are extremely disabled and unintelligent users who use a dreadfully outdated browser. This user’s ability to understand your site may mean the difference of thousands or millions of dollars for a business.

One of the best SEO tips I can give a designer is to test as if Lynx was one of the web’s major browsers. If you can properly navigate your site, and understand its content in a browser like Lynx, then you are on your way to being a great SEO web designer. Other tools, like the Web Developer toolbar, really help test a site without elements like CSS, images, and JavaScript.

Keep up on the Google webmaster guidelines, so you know the limitations of this highly impaired user of your site. Focus on creating beautiful designs that gracefully degrade for this limited web user, “the search bot.” Or, instead of designing the site and working backwards, start with the lowest common denominator (the search engine), and work up.

Let’s Get Tactical :

5. Smoke some hash

That little symbol, the hash mark or pound symbol, is an extremely powerful SEO tool in the hands of a developer who knows what to do with it. The hash mark creates an element in the URL that is not considered unique by the search engines, so it is dropped.

There are a lot of great ways to use this. I’ve seen it used well on sections where new pages hardly justify having a unique URL. One example I’ve seen recently is a “people” section where only minor content changes are seen on each page. The designer assigned each employee’s profile with “#name”. These multiple, near duplicate, pages are all seen as one page by the search engines. There are plenty of other great uses for the hash.

6. Use SEO friendly JavaScript

Any time you touch technologies like JavaScript, you need to tread carefully. I love Javascript technologies, and all the amazing things we can do with them, but they can create huge problems.

Traditionally, AJAX is not SEO friendly because calls are made through JavaScript, which cannot be executed well by search engines. The result is that the content is never rendered or indexed by search bots. I like what can be done with jQuery, since you can have html link navigation in place (for search engines), and still have jQuery effects.

7. Flash is OK, sometimes.

Ask your average SEO about flash and you’ll be told how horrible it is for SEO. Ask someone who casually follows SEO news, and they’ll tell you flash can now be crawled. So how should a designer approach flash?

While Google is improving, you should not depend on Google to figure it all out. Here are some basic Flash rules to keep in mind.

* Do not include an entire site on one page.
* Do not use flash as the navigation.
* Do not include important content in flash.

Search engines are nearly blind to flash, so do not use it for important page elements. Use of flash for design elements and non-important content is ok.

Flash can be used in a search engine friendly design. You can enhance web fonts by using slfr. Since the flash does not replace the HTML content, but styles it, search engines are still able to read the titles. It’s even Google approved.

8. CSS image replacement

CSS image replacement is one way to make a site look great, while also being search friendly. There are a couple different ways to do this, but the biggest concern boils down to intent.

Google says:

“If your site is perceived to contain hidden text and links that are deceptive in intent, your site may be removed from the Google index, and will not appear in search results pages.”

The two words to focus in on here are “perceived” and “intent”. During a manual review Google will try to interpret your intent; a practice that has come under fire recently when Google profiled SEO.

I think CSS is a common tactic and a fine solution to SEO web design. If your intent is to improve the visual experience, and you make this intent clear, you should be fine. Do not use this method to stuff keywords or manipulate with hidden content.

9. Have great linking with footers

If you have a design that will be compromised by the inclusion of a robust navigation above the fold, a solid footer is a great solution.

Sometimes footers get the job done, like Yelp’s boring, but effect footer. And sometimes they highlight content you want to rank, like the footer over at We Build Pages. But, they can also look beautiful, impressive, and creative.

Bonus Tips for Designers!

Three mini bonus tips that are exclusively for designers to use to promote their business.

Many designers drop an attribution link in the footer of their designs like so:

“Website Designed by Creative Company Name”

Here are 3 Mini SEO Tips

1. Include a keyword in that attribution link. Stop linking your company name only and at least include the “Website Designed” portion. Even better, use something like “Designed by: Company Name – A New York Web Design Company.”

2. Once you design a few sites with your keyword-rich attribution link, change the wording. It doesn’t need to be drastically different, but create some variation. Do this periodically.

3. Create a pre-sale page on their site that features a testimonial and links back to your site. Then, link to this pre-sale page site-wide from the footer of their design. This will help you avoid the negatives of the run of site links, while getting a link from a page with a lot of internal PageRank flowing to it.

If you’re a designer, I hope these tips help you find some elegant design solutions to common SEO design problems. If you’re an SEO, I hope these tips are something you can forward to your designer.

I’d love to hear any tips or techniques you use in your designs to handle complex design needs in a search engine friendly manner. If you have any great SEO tips, ideas, or questions please leave a comment.

By. Justin Briggs

Source :
http://www.marketingpilgrim.com/2009/06/9-seo-tips-for-attractive-search-engine-friendly-web-design.html